line planning combines aesthetics & psychology to help you sell more than just products

Froo Style & Sweet Threads

Children Fashion | Retail

Froo Style is a high-end fashion brand for stylish children who love to make a statement. With a touch of whimsy and a focus on playful minimalism, it’s perfect for fashion-forward moms who want their little ones to stand out.

The Project:

To bring fresh energy each season, we created clear signage to guide buyers through beautifully curated sections that reflected the unique vibe of each collection. We also designed a cozy space for them to relax and recharge with refreshments, ensuring they could fully immerse themselves in the season’s offerings. Thoughtful, style-matching gifts were the final touch to make their experience memorable.

Services:

• Visual Merchandising
• Space Planning
• Full Seasonal Displays
• Brand Experience 

“ I am thrilled to wholeheartedly recommend Chanah from Line Planning for her exceptional service. From the initial consultation to the final delivery, she demonstrated a deep understanding of our needs and exceeded our expectations.”

- Malky Meyer

The Gallery Collection

Fashion | Retail

The Gallery Collection is a boutique fashion brand offering a curated selection of women’s wear inspired by Parisian elegance. With minimalist designs and unique concepts, each seasonal drop features a mix of basics and standout pieces. The brand blends timeless fashion and a modern edge, perfect for fashion-conscious women seeking effortless style.

The Project:

We designed a series of engaging events to help The Gallery Collection build strong relationships with customers. By creating memorable experiences—ranging from season launches to lifestyle events—we ensured customers connected with the brand on a deeper level, fostering loyalty and encouraging repeat visits.

Services:

• Season Launch Events
• Sales Events
• Lifestyle Events
• Grand Opening Event

“Chanah’s vision in creating store experiences and her talent on executing her vision has done so much for The Gallery. She had a handle on every single detail ensuring all events were done to perfection.”

- Simi Flohr

Whimsy

Children LIFESTYLE | Retail

A one-stop-shop for all things baby, offering stylish, high-end essentials and accessories with same-day delivery. From adorable outfits for newborns to trendy looks for older kids, Whimsy provides parents with a curated selection that blends fashion and function. It’s the perfect place for moms and dads to find chic, premium options for their little ones.

The Project:

Design eye-catching window displays to draw attention from the bustling street, updating them seasonally to keep things fresh. Inside, we transformed the lafayette room into a luxurious shopping experience by incorporating baby mannequins and streamlined displays, minimizing clutter and creating a polished, inviting atmosphere.

Services:

Visual Merchandising
Window Design

“Chanah is professional and prompt when creating and updating our window design. Her willingness to see to it that our vision is understood has created a wonderful partnership."

- Chanie Wallin

Step in Elegance

FOOTWEAR | Retail

Step In Elegance is a footwear boutique where every woman and teen can find the perfect pair that reflects their style. Committed to sophistication and individuality, they offer a curated selection made to stand out. Since 1996, they’ve been dedicated to creating a shopping experience that’s as exceptional as the shoes they sell, ensuring customers find a look they love.

The Project:

To promote the latest trends, we created seasonal window displays, crafting a story that reflects the new collection. We ensured it complemented the overall vibe and decor, drawing in customers and enhancing the store’s visual appeal. This approach helped increase visibility and engagement, making the store a go-to destination for fashion-conscious shoppers.

Services:

Window display
Season Launch Events 
Brand experience
Promotional Events

“Your ability to creatively use current colors and materials has truly set our women’s shoe collection apart, attracting attention and drawing customers in.”

- Rivky Ganz

Piccolino baby

Children furniture | Retail

Piccolino Baby is a family-owned boutique that has been helping new parents since 1995 by offering a carefully curated selection of top-quality baby accessories, furniture, and essentials. With a focus on personalized service and a seamless shopping experience, they ensure that every parent finds the most functional, stylish, and innovative products.

The Project:

Implement a store map to highlight key selling areas and develop a cohesive retail story throughout the space. To further enhance visibility, we designed an open-concept window display to invite customers in. This approach transformed the store into an intuitive shopping environment.

Services:

Visual Merchandising 
Space Planning 
Window display 

“ Chanah has a strong sense of responsibility and professionalism to see her projects through. She worked well into the night creating a beautifully merchandised showroom before our opening.”

- S. Levy